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3 Keys to Building a High-Performing Website

It’s pretty clear that, in today’s digital world, you have to have a website. But throwing an image of your practice and your address up somewhere online isn’t enough. If your business were a person, your website would be its dating profile. Nobody wants to go on a blind date anymore; they want to scope […]

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Three Key Metrics Evaluating Your Eye Care Marketing

Evaluating Your Marketing

Most business and practice owners understand that marketing efforts are an important investment, and are a key factor that will help them grow their customer or patient base and their profits. However, savvy business owners also know that money is something they should avoid wasting. Today small businesses and big businesses alike can access vast […]

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