Medical Niche Marketing

Sell Your Specialty

We believe the future of optometry will be to grow the medical side of the practice. Whether it is myopia control, pediatrics, dry eye treatments, specialty contact lenses, or vision therapy, we have the industry knowledge to position you in the marketplace.

Our team builds digital marketing programs designed to highlight your specializations. We want to help you help more of the ideal medical patients.

  • Communicate to current patients about medical treatments
  • Target and advertise to your local geography
  • Build brand awareness for your medical specialty
  • Tap into referral sources

Specialty Campaigns

Invest in static digital banner ads that help educate potential patients about the benefits and availability of your specialty. Most patients aren’t aware that these specialties exist or how they can benefit them; these ads help do just that.

Our team designs the ad creative, builds the digital campaigns, and places these ads across thousands of websites being accessed by prospective patients in your geographic area. Choose which neighbourhoods and demographics you want to target. We’ll take care of the rest.

This program guarantees hundreds of thousands of ad impressions (or “views”). When people click on the ads, they’ll be directed to a custom landing page all about your medical specialty.

Our Website Designs

Essential/ Essential+

  • Modern Template Website
  • Marketing Audit
  • Marketing Membership
  • All of the above, plus up to 5 pages of custom content and graphics, SEO performance monitoring, and option to include medical content.


  • Custom Website
  • Custom Medical Content
  • SEO Performance Monitoring
  • Marketing Audit
  • Marketing Membership


  • If you have multiple locations or require multiple websites, our Enterprise option is built for you.

What We Can Do For You

We’ll work with you to build a customized plan that respects your budget, represents your unique practice, and achieves your objectives.

Marketing Membership

Search Engine Optimization

Google Ads

Social Ads

Email Marketing

Social Media


Dry Eye Marketing

Medical Niche Marketing

Partnered With Industry Leaders in Eye Care

Lumenis logo
Canadian Dry Eye Summit logo
Otto logo
sunbit logo
jobs 4ECPS logo
4 Patient Care logo
Payments 4 ECPS logo
Birdeye logo

What Industry Leaders Are Saying

Our work speaks for itself, but don’t just listen to us. See what industry leaders have to say!

Get In Touch

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