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Why You Should Write A Monthly Blog For Your Optometry Practice

As more and more people turn to the internet for answers, there has never been a better time for businesses to include blogging in their marketing strategy. Blogging is a marketing solution that can build your brand and establish you as an industry leader while also driving traffic to your website, increasing your google ranking, […]

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Why You Should Write A Monthly Blog For Your Optometry Practice

As more and more people turn to the internet for answers, there has never been a better time for businesses to include blogging in their marketing strategy. Blogging is a marketing solution that can build your brand and establish you as an industry leader while also driving traffic to your website, increasing your google ranking, […]

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Why Specialty Contact Lenses Can Grow Your Eye Care Practice

All successful businesses have something in common: they offer customers a truly unique experience through a service or product.  As an eye care practice, this can be difficult. Even though all practices are made up of a special team that patients won’t find anywhere else, it can be hard to get patients in the door […]

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The 5 Things Every Optometry Practice Needs To Do For Marketing

Having the latest eye testing technology or the greatest collection of eyewear on the planet only makes a difference if you can get new people to your practice. Marketing should be a focus for any successful optometry practice. And more than ever, digital marketing matters. Channelling your digital marketing into strategic avenues makes it easier […]

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Why Your Practice Doesn’t Show Up on the First Page of Google

It seems simple: you open your practice and make a website. Then, that website ranks on Google, patients book appointments, and everyone lives happily ever after. However, it doesn’t always happen like that. Many factors influence how your website ranks on Google, both your own website and your competitors’ websites.  Since we can’t control what’s […]

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Do Facebook Ads Work for Eye Care Practices?

Facebook is the oldest and largest social network around. But with plenty of competition in the social media landscape, it’s fair to wonder whether it’s still a valuable place to invest your marketing efforts.  With 2.85 billion active users every month (including 259 million monthly users in Canada and the U.S.), and most of them […]

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5 Amazing Optometry Website Designs

There are many important factors to keep in mind when creating a custom website. Elements such as conversion rate, speed, and mobile optimization (just to name a few) have the power to make or break your optometry website.  One factor often overlooked, but equally as important as the function of your website is the design. […]

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Why would you do this yourself? The team at Marketing4ECPs is great, and they make all of my marketing look incredible. I love how they incorporated the art around my community into my website.
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