How to Build a Strong Brand Patients Remember

Stand Out and Stay Memorable

In the first episode of 4theRecord, host Tyler Kemp, Account Manager at Marketing4ECPs, explores what it really takes to build a strong brand patients remember.

Tyler first sits down with Sarah Nwaerondu, VP of Marketing and Communications at Calgary Wild FC, to discuss how memorable brands are built through consistency, emotional connection, and trust. Drawing from her experience in professional sports marketing, Sarah shares practical insights that translate directly to eye care practices looking to stand out in a crowded market.

In the second half of the episode, Tyler is joined by Kevin Wilhelm, CEO of Marketing4ECPs, to bring the conversation back to eye care. Together, they break down how branding shows up across your website, patient experience, and ongoing marketing efforts, and why a clear, consistent brand makes it easier for patients to choose your practice and refer others.

If you want help building a recognizable, patient-first brand that sets your practice apart and supports long-term growth, contact Marketing4ECPs for expert guidance tailored specifically to eye care practices.

Our Website Products

Essential

Our essential websites are perfect for new start-ups and small practices. If you are ready to create – or upgrade – your online presence and want to get started right away, our essential website is for you.

Essential+

Our essential+ sites are a step up from our essential sites. You’ll get all the ease and speed of our essential sites, but with 5 extra pages of custom content to tell your patients about your specialty or area of focus.

Premium

Our premium sites are highly customized websites with 7 pages of unique medical content written especially for your practice’s brand and target market, built following foundational SEO practices, and featuring a fully custom design. 

Custom

Custom sites are completely custom sites, and are available only by request.

Enterprise

If you have multiple locations or require multiple websites, our Enterprise option is built for you.

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What We Can Do For You

We’ll work with you to build a customized plan that respects your budget, represents your unique practice, and achieves your objectives.

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Partnered With Industry Leaders in Eye Care

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Marketing Meets Medical Innovation

We’re proud to partner with MacuMira, Canada’s first clinically proven and regulatory-approved treatment for dry age-related macular degeneration.

Both MacuMira and Marketing4ECPs are committed to enhancing patient care and driving growth for eye care practices. Our expertise in digital marketing ensures that practices using MacuMira can effectively engage with patients, build a strong online presence, and ultimately grow their businesses.

We’re excited to leverage our industry knowledge and resources to help practices maximize the potential of MacuMira and achieve lasting success.

What Industry Leaders Are Saying

Our work speaks for itself, but don’t just listen to us. See what industry leaders have to say!

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