Having the latest eye testing technology or the greatest collection of eyewear on the planet only makes a difference if you can get new people to your practice. Marketing should be a focus for any successful optometry practice. And more than ever, digital marketing matters. Channelling your digital marketing into strategic avenues makes it easier […]
At Marketing4ECPs, we work with a wide range of eye care practices all over North America. The fantastic strategy our Marketing Directors do with our clients is truly what sets us apart in the industry. But what goes into our marketing strategies? And how do we help grow your eyecare practice? We had the opportunity […]
I answer this question every day when I am consulting with Optometry and eye care clients. It all starts by explaining how important a website is, and the fact that it’s the foundation of all marketing efforts. All roads lead to your website, whether you are producing digital advertising, social media, or traditional marketing. Let’s […]
Instagram is one of the most highly used social media platforms today. With 1 billion users logging into the platform every month, it’s clear your practice needs to have a presence on Instagram. Instagram can be a powerful tool to showcase your practice and provide a first impression to your potential patients before they book […]
What is “Brand Image?” When someone mentions Starbucks, Nike, or Apple, their telltale logo often appears in your mind. You may also think about recent headlines you’ve seen about the mega brands and things they’ve done — good or bad — to influence the world around them. When you mention your brand to someone, what […]
Holidays are the perfect time to connect with your patients. Reaching out to your patients around the holidays helps build trust and credibility for your practice. People are already feeling the warm fuzzies around the holidays, which allows you to celebrate and share in those feelings of companionship and gratitude. As a bonus, people are […]
High-end brands are not just for celebrities and influencers anymore! The market for designer items is steadily growing. According to Forbes, The global luxury market is predicted to reach $1.5 trillion by 2025. Especially when it comes to eyewear, people are willing to splurge on designer items. Plus, people are incredibly loyal to the brands […]
As businesses are reopening, consumers are still very cautious about shopping inside of stores. In order to not only serve your patients where they are (on the internet) but also to ensure your financial success, you must start moving towards being able to show and sell your products online. We know that this can seem […]
As a business owner, taking time out of your day to create a marketing plan might seem unimportant compared to the endless tasks on your to-do list. Most eye care practitioners are so trapped in the day-to-day that they rarely take a step back to view their business on a holistic level. As a result, […]
Business is going to be different, period. It is not going to go back to normal at least for a while. So, what does the new normal look like for an eye care business? It will likely be staggered appointments, protective masks, sterilization protocols, and social distancing inside the office. Everything will be different…everything you […]
Our essential websites are perfect for new start-ups and small practices. If you are ready to create – or upgrade – your online presence and want to get started right away, our essential website is for you.
Our essential+ sites are a step up from our essential sites. You’ll get all the ease and speed of our essential sites, but with 5 extra pages of custom content to tell your patients about your specialty or area of focus.
Our most popular option, an enhanced website targets the 5 pages of your website that are most responsible for driving your revenue. These sites include 5 pages of custom content (plus the option to purchase additional 5-page packages as needed), and a fully customized homepage to showcase your brand and give website visitors something to talk about.
Our premium sites are highly customized websites with 7 pages of unique medical content written especially for your practice’s brand and target market, built following foundational SEO practices, and featuring a fully custom design.
Custom sites are completely custom sites, and are available only by request.
If you have multiple locations or require multiple websites, our Enterprise option is built for you.
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We’ll work with you to build a customized plan that respects your budget, represents your unique practice, and achieves your objectives.
We’re proud to partner with MacuMira, Canada’s first clinically proven and regulatory-approved treatment for dry age-related macular degeneration.
Both MacuMira and Marketing4ECPs are committed to enhancing patient care and driving growth for eye care practices. Our expertise in digital marketing ensures that practices using MacuMira can effectively engage with patients, build a strong online presence, and ultimately grow their businesses.
We’re excited to leverage our industry knowledge and resources to help practices maximize the potential of MacuMira and achieve lasting success.
Our work speaks for itself, but don’t just listen to us. See what industry leaders have to say!
Why would you do this yourself? The team at Marketing4ECPs is great, and they make all of my marketing look incredible. I love how they incorporated the art around my community into my website.
Dr. Justin Bazan
Park Slope Eye
Thank you to the awesome team @marketing4ecps for making my vision a reality and creating a gorgeous website!
Dr. Mei Fleming
Luminance Vision Optometry
I love my website, and the team at Marketing4ECPs worked alongside me to bring to my vision to life.
Dr. Tanya Gill
Oakland Vision Centre Optometry
I can’t say enough good things about M4ECPs and what a pleasure it was to work with their team. They genuinely listened to the vision and feel I wanted to create for my practice and their level of detail was exceptional. They were able to bring my vision to life in website format and I cannot recommend them enough!
Dr. Blythe McPherson
Eyes On Westlake
Marketing4ECPs
