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Category: SEO

What Are Local Listings and Why Are They Important for Optometrists?

Establishing a strong online presence is key to any thriving business, including—and maybe especially, eye care professionals.  Local listings are a piece of search engine optimization (SEO) that can sometimes be overlooked—but local listings help connect your practice to the local community by enhancing your visibility in search engines and building trust among your potential […]

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Posted in SEO

How to Add Keywords to Your Google Business Profile

As an eye care professional, you must know that Search Engine Optimization (SEO) is important for attracting new patients to your practice and an integral part of your overall digital marketing strategy. But you may not know an effective way to start improving your SEO is by adding keywords to your Google Business Profile (previously […]

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Why You Should Write A Monthly Blog For Your Optometry Practice

As more and more people turn to the internet for answers, there has never been a better time for businesses to include blogging in their marketing strategy. Blogging is a marketing solution that can build your brand and establish you as an industry leader while also driving traffic to your website, increasing your google ranking, […]

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The 5 Things Every Optometry Practice Needs To Do For Marketing

Having the latest eye testing technology or the greatest collection of eyewear on the planet only makes a difference if you can get new people to your practice. Marketing should be a focus for any successful optometry practice. And more than ever, digital marketing matters. Channelling your digital marketing into strategic avenues makes it easier […]

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Why Your Practice Doesn’t Show Up on the First Page of Google

It seems simple: you open your practice and make a website. Then, that website ranks on Google, patients book appointments, and everyone lives happily ever after. However, it doesn’t always happen like that. Many factors influence how your website ranks on Google, both your own website and your competitors’ websites.  Since we can’t control what’s […]

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Posted in SEO

Top Keywords You Need to Use in Eye Care

Before we dive into specific keywords, it’s essential that there’s no one-size-fits-all approach to SEO.  Just like you wouldn’t recommend a treatment without fully understanding a patient’s symptoms, medical history, and lifestyle, we can’t recommend keywords without fully understanding your practice. That said, some general best practices can help you understand why specific keywords are better and how to […]

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Posted in SEO

SEO is About More Than Google: What Are You Doing on YouTube, Reddit, & Pinterest?

SEO

SEO is about more than just Google; you can boost your ranking using Youtube, Reddit, and Pinterest. So if you are new to digital marketing or just looking to drive more traffic to your website, you’re in the right place. What is SEO? SEO stands for Search Engine Optimization. This is the process of optimizing […]

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Our Website Products

Essential

Our essential websites are perfect for new start-ups and small practices. If you are ready to create – or upgrade – your online presence and want to get started right away, our essential website is for you.

Essential+

Our essential+ sites are a step up from our essential sites. You’ll get all the ease and speed of our essential sites, but with 5 extra pages of custom content to tell your patients about your specialty or area of focus.

Premium

Our premium sites are highly customized websites with 20–25 pages of unique medical content written especially for your practice’s brand and target market, built following foundational SEO practices, and featuring a fully custom design. 

Custom

Custom sites are completely custom sites, and are available only by request.

Enterprise

If you have multiple locations or require multiple websites, our Enterprise option is built for you.

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We’ll work with you to build a customized plan that respects your budget, represents your unique practice, and achieves your objectives.

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We’re proud to partner with MacuMira, Canada’s first clinically proven and regulatory-approved treatment for dry age-related macular degeneration.

Both MacuMira and Marketing4ECPs are committed to enhancing patient care and driving growth for eye care practices. Our expertise in digital marketing ensures that practices using MacuMira can effectively engage with patients, build a strong online presence, and ultimately grow their businesses.

We’re excited to leverage our industry knowledge and resources to help practices maximize the potential of MacuMira and achieve lasting success.

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