While traditional Instagram marketing is still a rapidly developing landscape, there’s more to the app’s marketing capabilities than meets the eye, especially for individualized markets such as eye care. In 2016, Instagram launched its Stories feature, allowing users to post full-screen photos and videos to their accounts, under the condition that they disappear after 24 […]
2020 was full of new challenges for eye care providers. The COVID-19 pandemic created massive changes in the way that practices and optical stores could do business. It was more than just wearing masks and sanitizing continually. It was required to take an all-encompassing approach to how you can make a visit to your practice […]
Web design trends and features are continually changing. Often new features resonate well with patients, while others can actually downgrade your website’s functionality. It is important to update your website every two years, but you do have to be mindful of which features are worth investing in. Predicting trends and making sure your new design […]
Times are changing, and so is the way that we interact with each other. Traditional tactics to reach patients are becoming outdated, and every few months seem to bring a new app or platform that the world uses to communicate. It can feel hard to keep up! At its core, conversational marketing is placing a […]
Big names have made a remarkable impact with their virtual helpers like Apple’s Siri and Amazon’s Alexa. Newly added to the roster, Google has woven its virtual helper into the web index known as Google Voice Search. It lets users search Google by speaking on a mobile phone or computer. Google Voice Search is a […]
Eye care professionals that crush it on Instagram seem to effortlessly roll out one beautiful post after another. But that doesn’t just happen! It takes time, some creativity, and consistency to get your feed to represent your brand and to get it in front of the right eyes. To kick start your own influencer worthy […]
The COVID-19 pandemic has impacted the world in more upending ways than anyone could’ve imagined. Over halfway through the year, we’ve seen case numbers rise and fall alongside stock prices, amidst widespread uncertainty on the long-term effects on both the economy and the very way we conduct business. This means facing the complicated reality of […]
Social media has another big name entering the marketing game, TikTok. Brands are beginning to harness the marketing power of this app and are reaping the benefits of being an early adopter of this platform. The sheer reach of the app is mind-boggling, with over 2 billion total downloads and U.S. revenue alone expected to […]
The first impression your patients get of your practice rests in the hands of the homepage of your website. Wouldn’t it be in your best interest to optimize this chance to make your first impression last? Lucky for you, there are many components involved that you can take advantage of to do so. The key […]
When was the last time you needed information quickly and used your mobile device? Probably 5 minutes ago, you might even be doing that right now! The percentage of people using their phones to surf the web has been steadily increasing for years. In 2019, 53 % of website traffic worldwide came from mobile devices. […]
Our essential websites are perfect for new start-ups and small practices. If you are ready to create – or upgrade – your online presence and want to get started right away, our essential website is for you.
Our essential+ sites are a step up from our essential sites. You’ll get all the ease and speed of our essential sites, but with 5 extra pages of custom content to tell your patients about your specialty or area of focus.
Being the most popular option, our enhanced sites target the 5 sections of your website that are most responsible for driving your revenue. These sites include 5 pages of custom content and a fully customized homepage to showcase your brand and give website visitors something to talk about.
Our premium sites are custom websites with 20-25 pages of custom medical content, SEO performance monitoring and custom design.
Custom sites are completely custom sites, and are available only by request.
If you have multiple locations or require multiple websites, our Enterprise option is built for you.
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We’ll work with you to build a customized plan that respects your budget, represents your unique practice, and achieves your objectives.
We understand that specializing in a niche service can help elevate your practice – and how it is crucial for your patients to understand what you offer.
Marketing4ECPs’ partnership with Lumenis was developed to support its clients with innovative marketing solutions. We support the marketing behind the OptiLight system, helping practices drive awareness to this specialized treatment and make the most of promoting their investment.
Our work speaks for itself, but don’t just listen to us. See what industry leaders have to say!
Why would you do this yourself? The team at Marketing4ECPs is great, and they make all of my marketing look incredible. I love how they incorporated the art around my community into my website.
Dr. Justin Bazan
Park Slope Eye
Thank you to the awesome team @marketing4ecps for making my vision a reality and creating a gorgeous website!
Dr. Mei Fleming
Luminance Vision Optometry
I love my website, and the team at Marketing4ECPs worked alongside me to bring to my vision to life.
Dr. Tanya Gill
Oakland Vision Centre Optometry
We’re super happy and impressed with Marketing4ECPs. The work they create for us is better than anything we could create ourselves.
Dr. Jeff Goodhew & Dr. Tina Goodhew
Abbey Eye Care, Oakville, Ontario
I can’t say enough good things about M4ECPs and what a pleasure it was to work with their team. They genuinely listened to the vision and feel I wanted to create for my practice and their level of detail was exceptional. They were able to bring my vision to life in website format and I cannot recommend them enough!
Dr. Blythe McPherson
Eyes On Westlake
Marketing4ECPs
