Having the latest eye testing technology or the greatest collection of eyewear on the planet only makes a difference if you can get new people to your practice. Marketing should be a focus for any successful optometry practice. And more than ever, digital marketing matters. Channelling your digital marketing into strategic avenues makes it easier […]
It seems simple: you open your practice and make a website. Then, that website ranks on Google, patients book appointments, and everyone lives happily ever after. However, it doesn’t always happen like that. Many factors influence how your website ranks on Google, both your own website and your competitors’ websites. Since we can’t control what’s […]
There are many important factors to keep in mind when creating a custom website. Elements such as conversion rate, speed, and mobile optimization (just to name a few) have the power to make or break your optometry website. One factor often overlooked, but equally as important as the function of your website is the design. […]
At Marketing4ECPs, we work with a wide range of eye care practices all over North America. The fantastic strategy our Marketing Directors do with our clients is truly what sets us apart in the industry. But what goes into our marketing strategies? And how do we help grow your eyecare practice? We had the opportunity […]
Whether you’re just opening your new eye care practice or you’re a seasoned vet of the industry, you should always be open to criticism. Anything you put out to the world, whether it’s a business, an essay, or even a social media post, there will always be someone in opposition to your message. But in […]
With people spending more time on social media than ever before, social media presents a unique opportunity for optometrists. However, the difficulty with social media often isn’t starting, it’s maintaining. It’s easy to post on your personal social media about what you did over the weekend or about your most recent trip. The challenge is […]
Marketing4ECPs Completes Acquisition of Innexus, a Leader in Website, Social, & Marketing Solutions for Eye Care Practices Calgary, A.B. – June 4, 2021 – Marketing4ECPs, a provider of vertically-focused digital marketing solutions, is pleased to announce its acquisition of Innexus. Since 2009, Innexus has specialized in eye care practice marketing – providing clients with a […]
I answer this question every day when I am consulting with Optometry and eye care clients. It all starts by explaining how important a website is, and the fact that it’s the foundation of all marketing efforts. All roads lead to your website, whether you are producing digital advertising, social media, or traditional marketing. Let’s […]
Marketing4ECPs Announces Official Partnership with Otto Optics, an Innovative Contact Lens Reorder Management Platform Calgary, A.B. – June 4, 2021 – Marketing4ECPs, a provider of eyecare-focused digital marketing solutions, is pleased to announce its partnership with Otto Optics, an innovative contact lens sales generation and process automation platform. “We are excited to announce this partnership […]
Have you ever wondered why over 95% of small businesses are struggling with cash flow? A lot of it comes down to the systems they are using to generate cash flow. Remember the old cash vending machines before they all accepted credit cards? I recall many times putting a dollar into a change machine and […]
Our essential websites are perfect for new start-ups and small practices. If you are ready to create – or upgrade – your online presence and want to get started right away, our essential website is for you.
Our essential+ sites are a step up from our essential sites. You’ll get all the ease and speed of our essential sites, but with 5 extra pages of custom content to tell your patients about your specialty or area of focus.
Our most popular option, an enhanced website targets the 5 pages of your website that are most responsible for driving your revenue. These sites include 5 pages of custom content (plus the option to purchase additional 5-page packages as needed), and a fully customized homepage to showcase your brand and give website visitors something to talk about.
Our premium sites are highly customized websites with 7 pages of unique medical content written especially for your practice’s brand and target market, built following foundational SEO practices, and featuring a fully custom design.
Custom sites are completely custom sites, and are available only by request.
If you have multiple locations or require multiple websites, our Enterprise option is built for you.
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We’ll work with you to build a customized plan that respects your budget, represents your unique practice, and achieves your objectives.
We’re proud to partner with MacuMira, Canada’s first clinically proven and regulatory-approved treatment for dry age-related macular degeneration.
Both MacuMira and Marketing4ECPs are committed to enhancing patient care and driving growth for eye care practices. Our expertise in digital marketing ensures that practices using MacuMira can effectively engage with patients, build a strong online presence, and ultimately grow their businesses.
We’re excited to leverage our industry knowledge and resources to help practices maximize the potential of MacuMira and achieve lasting success.
Our work speaks for itself, but don’t just listen to us. See what industry leaders have to say!
Why would you do this yourself? The team at Marketing4ECPs is great, and they make all of my marketing look incredible. I love how they incorporated the art around my community into my website.
Dr. Justin Bazan
Park Slope Eye
Thank you to the awesome team @marketing4ecps for making my vision a reality and creating a gorgeous website!
Dr. Mei Fleming
Luminance Vision Optometry
I love my website, and the team at Marketing4ECPs worked alongside me to bring to my vision to life.
Dr. Tanya Gill
Oakland Vision Centre Optometry
I can’t say enough good things about M4ECPs and what a pleasure it was to work with their team. They genuinely listened to the vision and feel I wanted to create for my practice and their level of detail was exceptional. They were able to bring my vision to life in website format and I cannot recommend them enough!
Dr. Blythe McPherson
Eyes On Westlake
Marketing4ECPs
